Congo Vibes

Music => Congolese Music => Topic started by: Mfumu Vata on November 16, 2024, 00:52

Title: Archive; Old Skol ad with Koffi Olomidé as lead singer (1996)
Post by: Mfumu Vata on November 16, 2024, 00:52

https://www.youtube.com/watch?v=nRVTocaMP9k

Title: Re: Archive; Old Skol ad with Koffi Olomidé as lead singer (1996)
Post by: Franco Pepe Kalle on November 17, 2024, 18:04

They could have done a record for Koffi Olomide and Quartier Latin just to promote the Skol beer. Good commercial.

Title: Re: Archive; Old Skol ad with Koffi Olomidé as lead singer (1996)
Post by: Mfumu Vata on November 18, 2024, 00:02

Back in those days it was just about small ads and soundtracks. Different artists sponsored by them also recorded tracks for Skol (Papa Wemba, Zaiko Langa Langa, Wenge Musica 4x4, Général Defao  to name a few). It's only from 2002-03, that beer-breweries Bralima and Unibra (what would become Bracongo) started with the concepts of recording full generiques as promotion for their products Primus and Skol.

The soundtracks are rare, I saw one ad with Tutu Calugi animating and also one  ad with an instrumental of Zaiko's famous intro for concerts in 1993, which had Adolphe Dominguez starring as an actor.

https://www.youtube.com/watch?v=cidfMtPsfc8

from 3: 52 min
https://www.youtube.com/watch?v=HOQ0bQYWMI4