Author Topic: CONGOLESE MUSICIANS AND MARKETING  (Read 213 times)

Manzambi94 on: June 24, 2025, 23:50

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Today I was wondering one thing, a lot of Football teams put the Congo flag in heir shirt due to a collaboration between Congo and some football team like AC Milan for example and I wonder why Artist don't take advantage of this?
For example I remember this video



Of Mbappe calling JB's name and even use the word "tsheeek" and instead of using that to market himself JB just gave him a shout out, why not make a song for Mbappe or contact PSG (At the time he used to play for PSG) To make a video in one of their stadiums?
Why are Congolese musicians so bad at marketing?

SA ROSSAN #1 on: June 29, 2025, 11:19

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Marketing is normally carried out by so called "Band Manager",  while musicians are allowed to focus on their artistical work.  So the question is do congolese groups have Band Managers?.

archos #2 on: June 29, 2025, 14:01

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they have band managers,who for 99 per cent of them are completely under their order and control,instead of the normal logic where the serious manager,almost "directs" the artist,its the opposite in congolese bands,you can even be called band manager for doing anything but management itself lol,because you sign some contract,collect some money for the boss and go pay the tv appearances money and some minimal stuff like that you are named manager