The administrative cost of managing one's catalogue is both complex and expensive, I'm surprised Ferre hasn't completed this deal sooner. Aside from Sony having a market interest in amplifying Ferre Gola's music across all platforms and venues, the deal provided the infrastructure needed to convert unpredictable future royalties into a substantial lump-sum payment for immediate investment or financial security.
This is about preserving the legacy and financial solvency of his brand as he grows older, he's 50-years-old with several children. You guys don't understand how music publishing and music asset management works, but he did a really smart thing. You sell structural parts of your music backlog, not everything, but enough for proper estate planning.